In this REAL Broker review, we dive into an insightful conversation with John Coleman, a seasoned real estate agent with 7-8 years of experience. John has been with REAL Broker for about eight months, and he shares his experiences and thoughts on what it's like being an agent at REAL Broker. Interviewed by Malcolm Lawson, a fellow real estate agent at REAL Broker, John provides a thorough REAL review, shedding light on the company’s culture, technology, and community.

Agent's Experience and Achievements

John Coleman has a notable career in real estate, helping around 75 families annually with their real estate needs. His team collectively assists over 250 families each year. Despite the unpredictable real estate market, John has continued to excel and achieve impressive results.

Attraction to REAL Broker

When discussing what attracted him to joining REAL Broker, John emphasized several key factors. Firstly, the financial model of REAL Broker is more affordable compared to other brokerages. However, John's decision wasn't solely based on cost. He was particularly impressed by the supportive network of professionals and the strong technology infrastructure that the company offers.

John appreciated the community of agents at REAL Broker, especially those focused on video and social media. He mentioned influencers like Karen Carr, Tim Macy, and Katie Day as significant inspirations for his decision to join. These individuals, who are excelling in the digital space, made John believe that REAL Broker was the right fit for him.

Technology and Tools

A significant part of John's REAL Broker agent review focuses on the technology and tools provided by the company. John highlighted the REEN app as his favorite piece of tech, praising its functionality in managing transactions and network updates. He achieved Elite status using the app, which he found incredibly exciting.

John also mentioned Chime, a powerful tool for creating sharp, data-rich CMAs. Although he acknowledged that he still needs to explore its full capabilities, he appreciates the potential it holds for transforming his business.

Training and Community

Training and community support are essential aspects of what it's like being an agent at REAL Broker. John spoke highly of the training programs, particularly those led by company leaders like Chirag Shah. He found the tactical and actionable insights provided in these sessions invaluable for staying competitive in the market.

John also enjoys the collaborative culture at REAL Broker, where agents frequently meet, both virtually and in person, to share knowledge and support each other. He mentioned various events and conferences that offer excellent opportunities for learning and networking.

Culture and Networking

The culture at REAL Broker is another highlight in John's REAL review. He described it as a culture of sharing and collaboration, with a strong emphasis on virtual connections. This broad network allows agents to draw from a large pool of information and resources.

John noted the rapid growth of the agent community at REAL Broker, which has doubled in size since he joined. He is particularly excited about the local meetups and events that foster a sense of community and mutual support among agents.

Conclusion

John Coleman’s REAL Broker agent review provides a comprehensive look at the benefits and experiences of being an agent at REAL Broker. From the supportive community and advanced technology to the affordable financial model and extensive training, John’s insights highlight why REAL Broker is an attractive option for real estate agents.

If you would like more information about joining REAL Broker, please schedule a 1-on-1 private video call with Malcolm Lawson to discuss your business and see if REAL would be a good fit for you or not.